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Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from natalist.com (the “Site”).

Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, device IDs, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, user account information, (including credit card numbers, PayPal, Apple Pay, Amazon Pay, or GPay accounts), email address, and phone number. We refer to this information as “Order Information”.

We may also collect information ("Customer Data" both online and offline about you through means that include (but are not limited to) the creation of a user account, completion of email or newsletter sign-up, survey or questionnaire forms, utilization of customer support channels, placing an order or subscription, clicking third party advertisements that direct you to our Site, or engaging with us via social media platforms. 

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information, Order Information or Customer Data.

How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information and/or Customer Data that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). Additionally, we may use your information to individualize your customer experience through targeted advertising, retargeting, personalization of shopping preferences, email alerts, market research, product recommendations and customer experience optimization as well as account and customer support management. 

Sharing you personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store; you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We use Recharge to power our subscriptions; you can read more about how Recharge uses your personal information here: https://rechargepayments.com/privacy-policy. We also use Google Analytics to help us understand how our customers use the Site; you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. From time to time, we partner with other vendors to offer their products through our website and deliver them to customers under drop ship requirements; in these instances, your Personal Information is shared in order to fulfill your order. Information about the ways these partners utilize your information beyond fulfillment of your order can be found on their respective websites.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

You may also make the choice to opt-out of promotional or email newsletters by following the Unsubscribe instructions found at the bottom of the emails. Note: if you unsubscribe from marketing emails but continue to use our Services, you may still receive confirmation, receipt, or legal/policy update emails.

Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

You may decline the usage of tracking cookies via your web browser configuration settings as well as delete tracking existing cookies from your web browser history. Please know that rejecting the usage of cookies from our Site may affect the functionality of our Site and/or Services.

Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

If you are a user who resides in the state of California and have an established business relationship with Natalist, you are entitled to additional privacy rights under California Code sections 1798.83-1798.84. Under this Code, you have the right to request a notice from us that details the categories of Personal Information that we may share with our affiliates or third party affiliates for the purpose of business, with request your data, or with the request deletion of your data. 

If you would like to submit a request for a notice, please contact us at support@natalist.com.

Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Natalist not an entity covered by HIPAA (Health Insurance Portability and Accountability Act of 1996) Privacy Policy Rule. This Rule is only applicable to health plans, health care clearinghouses, or health care providers who transfer health information through electronic means in accordance to HIPAA standards. Any Personal Information you provide to us at Natalist is not guarded under HIPAA. For information regarding HIPAA rights, regulation, and coverage, please see https://www.hhs.gov/hipaa/index.html.

The Site is not intended for individuals under the age of 18 .

We abide by the Federal Children’s Online Privacy Protection Act of 1998 (COPPA) and will never intentionally accept or solicit any personal information from users under the age of thirteen whom have used our Site or Services. If we come to the knowledge that any personal information accepted by us is associated with persons under the age of thirteen, we will make reasonable efforts to appropriately remove the minor’s information from our database.

Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at team@natalist.com or by mail using the details provided below:

[Re: Privacy Compliance Officer]
Natalist, 295 Seven Farms Dr. Ste.C-148, Charleston SC 29492, United States