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The Lube

Clean, frictionless fun

Meet our new FDA-cleared, fertility-friendly personal lubricant. Its clean, frictionless consistency guarantees baby-making will be pleasurable for all.
The Lube
Read Everything

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Where are you on your path to parenthood?

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Planning →

Thinking about it
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Trying →

Actively trying
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Persisting →

Meds, IUI, or IVF
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Pregnant →

Baby on board

Doctor-recommended essentials for your pregnancy journey

Everything you need to increase your chances of conceiving and kick-start a healthy pregnancy. Free and discreet shipping, always.

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“No matter your journey to motherhood, we are here to support you through it. As moms and doctors, we promise to provide you with only the best evidence-based products.”

-Dr. Gleaton